Search

This course focuses on advanced news-gathering and writing skills. It concentrates on the three-part process of producing news stories: discovering the news, reporting the news, and writing the news in different formats.

Preparation and analysis of news styles for the electronic media.

Exploration of the history and development of public relations. Presentation of the theory behind and process of public relations, including the planning, implementation, and evaluation of PR campaigns.

Principles of announcing: study of voice, diction, pronunciation, and delivery. Experience in various types of announcing. Study of phonetics is recommended.

An overview of the development, regulation, economics, social impact, and industry practices in electronic media.

Instruction in the writing of news copy for broadcast and various digital media content.

Concepts and techniques of sound production including basic recording, mixing, and editing techniques.

Skills development in web page programming including mark-up and scripting languages. Two hours lecture and four hours lab per week.

Career-related activities encountered in the student's area of specialization offered through an individualized agreement among the college, employer, and student. Under the supervision of the college and the employer, the student combines classroom...

LA work-based learning experience that enables the student to apply specialized occupational theory, skills and concepts. A learning plan is developed by the college and the employer.