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Practical experience in the operation of television studio and control room equipment, including both pre- and post-production needs.

Application of general business practices in the media industry. Includes personnel management, budgeting and asset management, and decision-making.
 

Explores career opportunities, regulatory, and economic issues in electronic media including radio, television, internet, and new media.
 

Explores career opportunities, regulatory, and economic issues in electronic media including radio, television, internet, and new media.
 

Writing scripts for digital media. Emphasizes format and style for commercials, public service announcements, promos, news, and documentaries.

Integrated marketing communications. Includes advertising principles and practices. Emphasizes multi-media of persuasive communication including buyer behavior, budgeting, and regulatory constraints.

Design and production of video content for location or studio shoots adhering to deadline requirements and industry standards.